Ep 334 - The Hustle Behind Skooltek

EPISODE INTRODUCTION

Ursel Murillo-Laureno, founder and CEO of EdFolio and SkoolTek, shares her inspiring journey from being a school principal to launching a successful startup that empowers educators. In this episode, Ursel dives into the challenges of building a tech platform outside of Manila and how her passion for education fueled her entrepreneurial path. From navigating funding hurdles to balancing multiple ventures, she offers invaluable insights on perseverance, strategic thinking, and community-building. Whether you're an aspiring founder, an educator, or someone passionate about impactful innovation, this episode is packed with lessons that will motivate and inspire you.

Episode Timeline: 

[00:08:41] - Growing up hustling in Mindanao

[00:13:06] - How her parents' ministry background shaped her values

[00:20:48] - The path that unexpectedly led her back to education

[00:32:57] - Embracing technology in education

[00:41:37] - What drives teachers to keep going

[00:47:00] - The birth of EdFolio

[00:56:21] - The reason behind EdFolio

[00:59:58] - Painful but necessary feedback that shifted her startup strategy

[01:16:33] - Realizing the demand in higher education and adapting the product

“My greatest advice would be — be an empty cup all the time. Because when you're very open to all of good and bad criticisms and even advices from people … if we're too stiff and we find that our idea or our direction is really the best way to go, you kind of miss out on the good things.”
- Ursel Murillo-Laureno

Links:

LinkedIn: https://www.linkedin.com/in/ursel-murillo-laureno-04701b93/ 

Website (EdFolio): https://www.edfolio.co/

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